About Spencer

I’m a former professional tennis coach turned Revenue Operations specialist, with an MSc in Skill Acquisition and a passion for driving business performance through data.

After 8+ years coaching athletes at all levels, I pivoted during COVID to retrain as a Software Developer — a transition that led me into the world of RevOps. I was drawn to the strategic side of business: streamlining processes, uncovering insights, and helping teams operate smarter.

Since then, I’ve worked in high-growth tech startups, partnering with commercial teams to deliver actionable reporting, optimize systems, and support decision-making at every level.


What can I do for you?

I help companies close the gap between data and decision-making.

As a RevOps professional with experience supporting Series B and C startups, I’ve built dashboards for C-level executives and investors that surface real-time insights into conversion rates, pipeline trends, and team performance. Using tools like Coefficient, I automate sales and finance data directly into Google Sheets — no manual updates required.

What I bring to the table:

  • Deep understanding of sales metrics and the commercial context behind them

  • Expertise in Salesforce and spreadsheet logic (Excel/Google Sheets), turning raw data into clear, actionable insights

  • A methodical, systems-oriented mindset paired with strong communication — helping stakeholders get the full picture, fast

If you're struggling with scattered data or unclear reporting, I can help build a single source of truth — and make it work for your team.